Privacy policy.

Effective from: 29 October 2025
Last updated: 29 October 2025

This Privacy Policy explains how ADAPT. PERFORM. (“we,” “our,” or “the clinic”) collects, uses, and protects your personal information when you use our services or visit our website.

We are committed to maintaining your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act (2018).

By using our website, booking a session, or engaging with our services, you agree to the terms outlined in this policy.

1. Who We Are

ADAPT. PERFORM. is a physiotherapy and performance clinic based in Bristol, UK, offering in-person and online services to clients locally and nationwide.
Business name: ADAPT. PERFORM. Physiotherapy & Performance Clinic
Email: info@adaptperform.co.uk
Location: 19 Backfields Lane, St Pauls, Bristol, United Kingdom
Website: www.adaptperform.co.uk

2. Information We Collect

We collect and process personal data necessary to deliver our physiotherapy, rehabilitation, and performance services safely and effectively.

This may include:

  • Personal details (e.g. name, address, date of birth, contact number, email).

  • Medical and health information relevant to your treatment.

  • Payment and billing details for processing transactions.

  • Appointment records and clinical notes.

  • Online communication (e.g. contact form submissions, emails, or telehealth recordings when applicable).

  • Technical data from our website (e.g. cookies, IP address, browser type — see section 9).

We only collect information that is necessary, relevant, and adequate for your care and the services we provide.

3. How We Use Your Information

We use your personal data to:

  • Provide and manage physiotherapy, rehabilitation, and performance services.

  • Communicate appointment details, progress updates, and follow-ups.

  • Process payments and issue receipts.

  • Maintain accurate clinical and legal records.

  • Respond to enquiries and provide customer support.

  • Improve our services and website experience.

  • With your consent, share anonymised or approved content (photos, clips, or stories) for educational or marketing purposes.

We will never sell or share your data with third parties for marketing purposes.

4. Lawful Basis for Processing

We process personal data under one or more of the following lawful bases:

  • Contract: To provide the service you have requested or booked.

  • Consent: When you explicitly agree to certain uses (e.g. marketing, sharing of progress stories, or recordings).

  • Legal obligation: To meet regulatory and record-keeping requirements for healthcare providers.

  • Legitimate interests: To manage our operations and improve client experience.

You can withdraw consent for non-essential processing (e.g. marketing or recordings) at any time by contacting us directly.

5. How We Store and Protect Your Data

  • All personal and clinical data is securely stored using Cliniko, a GDPR-compliant healthcare practice management system.

  • Data is encrypted, password-protected, and stored on secure servers located within the UK/EU.

  • Physical records (if used) are kept in locked cabinets within secure premises.

  • Only authorised personnel involved in your care have access to your records.

We retain clinical records for the period required by professional and legal standards — typically 8 years after your last appointment, or until the age of 25 for minors, in line with guidance from the Chartered Society of Physiotherapy (CSP) and the UK GDPR.

6. Sharing of Information

We may share your information only when necessary, including:

  • With other healthcare professionals involved in your care (with your consent).

  • With insurers or third parties if required for reimbursement (with your consent).

  • When legally required by a court, regulator, or authority (e.g. safeguarding or serious risk situations).

  • With your explicit consent, we may share aspects of your rehabilitation story, progress, or performance journey for educational, website, or social media purposes.

    • This is always discussed with you in advance.

    • You have full control over what is shared and may withdraw permission at any time.

    • No identifiable information (images, names, or medical details) will be shared publicly without your express consent.

We will never disclose personal data for any reason unrelated to your treatment without your explicit permission.

7. Recordings, Photography & Marketing

At times, we may request to record short clips or take photographs during sessions for educational, website, or social media use.

  • Recordings and photographs are strictly optional and only taken with your written or verbal consent at the time.

  • You can decline or withdraw consent at any point, and we will remove any related material upon request.

  • We may also ask to share anonymised client stories or progress milestones to demonstrate rehabilitation and performance outcomes.

  • No identifiable information will ever be shared without your explicit consent.

8. Consent to Treatment & Media

By attending your session, you consent to physiotherapy, rehabilitation, or performance services provided by ADAPT. PERFORM. under these terms.
Separate consent will always be sought for:

  • Photography or video recording during sessions.

  • Sharing of anonymised stories, images, or outcomes online, in marketing, or for education.
    You have the right to decline or withdraw consent for media use at any time without affecting your care.

9. Website Data & Cookies

Our website may collect limited technical data through cookies to improve your browsing experience and measure site performance.
Cookies do not contain identifiable personal information.
You can disable cookies through your browser settings at any time.

We may use analytics tools (e.g. Google Analytics) to understand site usage and improve content. These services may collect anonymous usage data but cannot identify you personally.

For more information, please see our Cookie Policy [link to Cookie Policy page].

10. Your Rights

Under the UK GDPR, you have the right to:

  • Access the personal data we hold about you.

  • Request corrections to inaccurate or incomplete data.

  • Request deletion of your data where legally applicable.

  • Withdraw consent for non-essential processing.

  • Request transfer of your data to another provider (data portability).

  • Complain to the Information Commissioner’s Office (ICO) if you believe your data has been mishandled.

For data requests or concerns, contact us at:
info@adaptperform.co.uk
19 Backfields Lane, St Pauls, Bristol, United Kingdom

11. Updates to This Policy

We may update this Privacy Policy periodically to reflect legal or operational changes.
The updated version will always be available on our website, and the revision date will be shown above.

ADAPT Quicker. PERFORM Better.
ADAPT. PERFORM. | Physiotherapy & Performance Clinic, Bristol